Manager - Marketing - eCommerce (2-8 yrs)
Marketing Manager
- Excellent communication skills - strong written and oral communication skills.
- Minimum 2 years of experience directly managing B2B Digital Marketing programs with proven ability to deliver consistently strong measurable results.
- Google Analytics and Google Ad Word certified.
- Strong analytical skills- including experience reviewing performance results and making recommendations for future actions.
- Strong financial and business acumen.
- Dynamic, motivating, and entrepreneurial minded with an internal drive to continuously hit goals and deadlines. Proactive mentality with curiosity and desire to learn.
- Exceptional organizational and project management skills, ability to manage multiple projects, ability to meet deadlines, and strong attention to detail.
- Proficient computer skills in MS Office including Word and Excel and PowerPoint.
- Experience with Salesforce to nurture, track and report on lead conversions.
- Must be very comfortable with continuously changing opportunities and priorities.
- Team player with ability to work cross-functionally.
- Email, database, and digital marketing experience.
Roles & Responsibilities :
- Plan, develop & execute the company's B2B marketing strategy and programs (internal/external branding, lead generation, advertising/sponsorships, events, digital marketing) in order to support the company's business.
- Focused on acquiring and retaining new customers through the management of all online and offline marketing programs including, PPC, SEO/SEM, digital advertising, webinars, content syndication, email, social, lead nurturing, channel marketing and analytics.
- Oversee marketing lead generation
- Provide short-term & long-term market forecasts, reports, and trends to assist business development in the acquisition of B2B clients
- Perform industry and competitive analysis to inform the sales process and help positioning and messaging
- Perform ongoing tracking and reporting on B2B marketing initiatives
- Collaboration with an array of cross-functional team members and external vendors is essential to increasing marketing's contribution to revenue
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
