Senior Consultant at Spectrum Talent Management
Views:94 Applications:43 Rec. Actions:Recruiter Actions:0
Manager - Marketing Communications - Glass Manufacturer (3-6 yrs)
Management / Budget / Resource Planning:
- Define and implement the marketing & communications plan and budget, prioritize projects
- Define the yearly schedule for marketing and communication activities and promotional actions in each region
- Ensure a close collaboration with Marketing team and other relevant departments (ie. Product Management)
- Be the main point of contact for operational marketing and communications tasks in the IMEAP zone
Product Marketing:
- Design, execution and communications of Marketing toolkits for product launches (training materials, technical documentations, brochures, leaflets, key visuals, samples, etc.)
- Development of any other documentations to support sales team promoting Vetrotechs products and services
- Coordinate translation, adaptation, or creation of marketing materials to respond to local market specificities
Digital
- Support digital acceleration strategy by developing relevant concepts and tools for marketing & sales (video, apps, interactive presentations, websites)
- Development of new content to publish regularly online on Vetrotech.com and our social media platforms (videos, reference projects, news articles, product or application specificcontent, etc.)
- Coordination of new developments, content management and maintenance of our Apps (V-Connect, Showpad, etc.)
- Definition and implementation of the SEA and SEO plan
Communications:
- Cascading of the Vetrotech brand platform: internally and externally
- Development and implementation of public relations plan
- Development and implementation of social media plan to increase community engagement and brand awareness
- Participate and support product launches
- Develop and implement internal communications plan together with Stakeholders
Desired Candidate Profile
Education : MBA in Marketing
Location : Chennai
Experience Level : 3-6 years
Budget: Upto 10 LPA
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
