Founder at JobsTab Consultants
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Manager - Marketing & Communication - Advertising Firm (2-4 yrs)
Responsibilities:
- SEO optimized content for in-house blogs, website & app
- ConceCreate ptualize and create email and SMS campaigns
- Conceptualize and create social media & campaign calendars
- Optimizing content for SEO and online sales-leads generation
- Performing hygiene checks/editing on reports and marketing collateral
- Create Weekly & Monthly Campaigns & Sales reports
- Perform ORM (online reputation management) across social media and other channels like Google Business manager, Quora, consumer forums etc.
- Work closely with the marketing head on meeting online sales targets
- Follow industry-specific news and generate ideas around trending topics
Review and update published content across platforms as and when needed
Skills:
- Must have an eye for detail, a creative imagination with strong campaign conception & management skills
- Should be a manager as well as a team player with excellent communication & content writing skills in English & Hindi
- Strong knowledge base of SEO, SEM & SMM with hands-on experience with managing blogs, social media, hosting campaigns & digital ads etc.
- Must have functional knowledge of tools like Sendgrid, Gupshup, WordPress, Google Analytics, Google Ads, Facebook Business/Page/Ads Manager etc.
- Experience of working with any agency or client/brand side and adept at taking ownerships and should be able to multi-task, work in fast-paced environment meeting targets & narrow deadlines
- Experience of liaisons/working with agencies (for creative & content briefs), freelancers, third party vendors, etc. as well as cross-functional teams
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