Manager - Marketing Campaign - BFSI (5-10 yrs)
Grow Your Staff is looking for a Marketing Campaign Manager for a financial service company in New York, United States. The position is open to anyone located in Hyderabad, India, or who is willing to relocate.
The role will have excellent growth opportunities. You will be directly working with the team based out of New York from 5:30 PM - 3:30 AM IST (Monday - Friday). Temporary WFH due to Covid.
About the client :
- The client offers financial services by funding small businesses across the country. Having experienced first-hand the hassle of securing funds from traditional sources, we aim to provide the owners with a user-friendly process in securing capital. We support business owners from any industry and domain.
- We're looking for a highly motivated digital marketeer who has excellent written and verbal skills, to own and deliver meaningful projects.
Responsibilities :
- Collect quantitative and qualitative data from marketing campaigns
- Perform market analysis and research on the competition
- Support the marketing director in daily administrative tasks
- Performance marketing creating outcomes across various platforms Facebook/ Instagram and ideally have experience across the rest of the channels (Snap, Spotify, LinkedIn etc)
- Manage the procedure, implementation, tracking and measurement of marketing campaigns.
- Handling the digital marketing strategy, especially sales funnels and landing pages with the motive to acquire and retain consumers
- Deliver regular reports of campaign results, including web analysis and evaluation of KPIs.
- Manage and optimize and scale digital campaigns
- Manage marketing and advertising promotional activities
- Help organize marketing events
- Assist in the creation of written, video, and image content for marketing channels
- Participate in marketing brainstorming sessions
- Curate, research design and write blog articles and press releases
- Create effective, engaging graphics
- Social media management and optimization
- Reputation management
Requirements :
- Experience with social media channels and audiences management
- Experience with PPC, Social Media Ad management
- Basic knowledge of working with Photoshop and other design tools to create marketing materials
- Experience with CRM and Email automation platforms
- Advanced understanding of marketing concepts and principles
Qualifications:
- BA/BCom in Marketing/ Communications or in a related field
- Strong verbal and written communication
- Ability to work in a fast-paced environment
- Highly motivated and driven
- Comfortable working in a team as well as independently
- Enjoys taking initiative in discussions and leading with ideas
- We want someone with 5-10 years of work experience
Total CTC in the range of INR 10,00,000 - INR 15,00,000 per annum based on experience
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