Assistant Manager at B3 - Brain Behind Brand
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Manager - Marketing - Building Material (5-10 yrs)
Profile Name : Marketing Manager
Location : Kolkata
JOB DESCRIPTION :
- Planning, developing and implementing effective marketing communication campaigns.
- Using the full marketing mix for the company's marketing communications
- Writing copy for all marketing collateral, including brochures, letters, emails and websites.
- Understanding the product and customer profile and write thorough specs for each.
- Monitoring ongoing campaign spends against the budget, keeping accurate records and highlighting where variances occur.
- Producing an accurate summary of total spend at the end of a marketing campaign.
- Undertaking detailed ongoing analysis of marketing campaigns to ensure targets are met.
- Assisting in the production of ongoing competitor analysis and reporting, with particular reference to pricing, presentation and promotion.
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