Talent Acquistion Manager at Weace
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Manager - Marketing (5-7 yrs)
We are looking for a dynamic Marketing Manager who can bring a creative approach to content writing and marketing operations. If you have a passion for B2B marketing and a knack for managing events and communication projects, we'd love to hear from you. If keen pls call at Meeta at 9811967450
Key Responsibilities :
1. Content Creation & Management :
- Develop engaging and informative content for various channels, including blogs, social media, email campaigns, articles and website.
- Craft marketing collateral, white papers, case studies, and thought leadership articles to support sales and branding efforts.
- Collaborate with internal teams to ensure consistency in messaging and brand voice.
2. Marketing Operations :
- Coordinate and manage the logistics for marketing events, including webinars, podcasts, live events, and conferences.
- Organize email marketing campaigns and newsletters, ensuring timely execution and follow-up.x
- Oversee the production and publication schedule for all content-related projects.
- Monitor and report on marketing performance metrics to evaluate the effectiveness of campaigns and initiatives.
3. Event Management :
- Plan, organize, and execute B2B events, webinars, and panel discussions, collaborating with speakers, sponsors, and stakeholders.
- Develop event communication materials and promotional strategies to maximize engagement.
- Manage post-event follow-up tasks, including surveys, content distribution, and lead nurturing.
4. Communication & Coordination :
- Act as the point of contact for cross-functional teams to streamline marketing activities and ensure alignment with business goals.
- Maintain strong relationships with external partners, vendors, and media contacts.
- Assist in managing budgets and timelines to ensure marketing projects are delivered on time and within scope.
Professional Requirements :
Experience :
- Minimum of 5-7 years of marketing experience, with a focus on B2B marketing. Hybrid working
- Proven experience in content marketing, event management, and coordinating communication projects.
- Hands-on experience with email marketing platforms, marketing automation tools, and social media management.
- Experience in managing digital events, webinars, and podcasts is highly preferred.
Skills :
- Excellent content writing skills, with the ability to craft compelling and relevant messaging for B2B audiences.
- Strong organizational and project management skills, with a proactive and self-starter approach.
- Ability to manage multiple projects simultaneously, prioritizing tasks effectively.
- Understanding of marketing metrics, analytics, and reporting.
Soft Skills :
- High level of creativity, with a keen eye for detail.
- Strong communication and interpersonal skills.
- Ability to work both independently and as part of a team.
Preferred Qualifications :
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Experience working with marketing automation tools such as Netcore, Mailchimp
- Familiarity with content management systems (CMS), like WordPress.
Benefits :
- Competitive salary and benefits package.
- Opportunity for growth and development within a fast-paced and dynamic work environment.
- Work with a passionate team committed to driving innovation in the B2B space.
WeAce is a forward-thinking B2B company focused on delivering innovative solutions for leadership development and digital coaching.