Manager - Marketing (3-8 yrs)
Designation : Marketing Manager
Location : Mylapore, Chennai
Only female candidates.
Responsibilities :
- Help develop creative briefs and guide creative direction to meet objectives for all advertising and public- facing communications, including print, digital, and video assets
- Conceptualize and execute on multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging in all channels
- Manage content and updates for customer and internal touch points, establish budget guidelines, participate in events, document business processes, and provide sales support
- Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
- Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
Required skills and qualifications :
- Proven success in developing marketing plans and campaigns
- Excellent written and verbal communication skills
- Metrics-driven marketing mind with eye for creativity
- Experience with marketing automation and CRM tools
Irene
9840851677