HR Executive at Gudassist Services Pvt Ltd
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Manager - Marketing (2-6 yrs)
Position - Marketing Manager
Experience - Min 2 + Years
Location - Noida
CTC Up to - 5 to 6 LPA (Depending on Experience and Skills)
Department - Marketing
Report - Director
Key Responsibilities :
Strategic Planning & Campaign Execution :
- Develop and implement comprehensive marketing strategies to increase brand awareness, engagement, and customer acquisition.
- Oversee the execution of marketing campaigns across digital, social media, email, print, and other channels.
- Set marketing goals and KPIs, ensuring alignment with overall business objectives.
Team Leadership & Collaboration :
- Lead, mentor, and manage a team of marketing professionals.
- Collaborate with sales, product, and creative teams to ensure cohesive and integrated marketing efforts.
- Work closely with senior leadership to define the company's marketing vision and direction.
Market Research & Analysis :
- Conduct market research to understand industry trends, customer behaviour, and competitive landscape.
- Analyze campaign performance data and optimize strategies to improve ROI and drive continuous improvement.
Content Strategy & Brand Management :
- Oversee the creation of marketing content, including blogs, social media posts, advertisements, videos, and white papers.
- Ensure all marketing materials are aligned with the company's brand guidelines and messaging.
Budget & Resource Management :
- Develop and manage marketing budgets to ensure efficient allocation of resources.
- Monitor spending to ensure campaigns are within budget and deliver expected results.
