Head - Client Relations at Fridayjobs HR Solutions Pvt Ltd
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Manager - Marketing (10-15 yrs)
Job Location: Coimbatore
CTC: Upto 10 LPA
Age: 35-40
Responsible for the design and delivery of customer communication across all touch points for Omni channel business.
- Drive brand creatives across offline, digital and social media platforms.
- Assist in developing an annual brand calendar, manage budgets and track expenditures.
- Ensure adherence of brand guidelines across all touchpoints - including ATL/BTL activations.
- Map competition on product offerings / features, advertising and marketing initiatives and publish the actionable insights regularly.
- Track communication best practices across industries and share with internal stakeholders to derive inspiration.
- Plan, coordinate and timely execute all strategic and tactical campaigns for offline marketing as well as providing content support to digital teams - with help from external agencies.
- Lead brand collaboration and partnership opportunities explore new edge marketing opportunities.
- Work with internal teams and external agencies for content creation (photoshoot) / advertising and distribution materials across traditional and digital media.
- Be the point of contact for all external parties in the domain - agencies, vendors, media etc. - Experience in buying into media vehicles / events / OTTs.
Key Requirements
- MBA in Marketing
- 8-10 years' experience of experience in brand management or brand marketing
- Ability to work cross functionally
- Creative Thinker
- Strong communication skill
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