Manager - Digital Marketing - IT (7-9 yrs)
- We are seeking a highly motivated and experienced Digital Marketing Manager to oversee our digital marketing strategies and drive online growth. The ideal candidate will be well-versed in various digital marketing channels and possess a deep understanding of data-driven marketing techniques. As a Digital Marketing Manager, you will be responsible for developing, implementing, and optimizing our online marketing campaigns to increase brand visibility, drive traffic, and generate leads.
- 7+ years of experience in digital marketing, with a track record of successful campaigns and team management.
Responsibilities :
- Develop and execute comprehensive digital marketing plans across various platforms, including SEO, SEM, email marketing, social media, and content marketing.
- Analyze data and key performance indicators to measure the effectiveness of digital marketing efforts and make data-driven decisions.
- Manage and optimize the company website to improve user experience and increase conversions.
- Collaborate with the content team to create engaging and relevant content that aligns with marketing objectives.
- Monitor industry trends and stay updated on the latest digital marketing tools and best practices.
- Conduct market research to identify target audiences and develop audience-specific marketing strategies.
- Work closely with other marketing team members to ensure integrated marketing campaigns.
Requirements :
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in digital marketing, with a track record of successful campaigns.
- Strong analytical skills and proficiency in using data analysis tools.
- Excellent communication and interpersonal skills.
- Creative thinker with the ability to generate innovative marketing ideas.
- Knowledge of website analytics tools (e.g., Google Analytics) and digital marketing software.
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