Mumbai at Digital Marketing
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Manager - Digital Marketing - IT (3-4 yrs)
We are searching for a technically sound, yet creative digital marketing manager to lead our small, yet talented digital marketing team. In this position, you will be responsible for all aspects of client expectation management.
Responsibilities :
- Leading a small team. In charge of planning and managing organic & paid growth marketing strategies that promote a company's brand, products, and services.
- Plan growth campaigns via SEO/SEM, database marketing, email, and display advertising avenues, programmatic advertising for our clients.
- Measure and report campaign performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
- Collaborate with cross-functional teams to create landing pages and optimise user experience.
- Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
Requirements :
- Proven working experience in digital marketing for 3 to 4 years.
- Bachelor's or master's degree with digital marketing certification.
- Demonstrable experience with successful track record in SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
- Experience in optimising landing pages and user funnels.
- Knowledge of website and marketing analytics tools.
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