Manager - Digital Marketing - Internet/Online (3-5 yrs)
Your role will encompass :
- Work closely with the leadership and sales teams to develop strategies and tactics to clearly communicate the benefits of company's MI platform. and drive qualified traffic to our front door based on data-driven insights.
Write Insightful Content : Blog Writing, Case Studies, PR Announcements, Web Content such as Landing Pages,
- Liasoning with PR Agency, etc. with the objective of engaging readers and generate leads.
- Deploy successful, metric-driven marketing campaigns and own their implementation from idea to execution.
- Manage participation in the marketing events and communications including partner coordination, outreach/promotion, registration, program content, logistics, lead collection, and follow-ups.
Key Accountability : Growth in the number of sales qualified leads generated per quarter.
Requirements :
- Graduate with minimum 3-5 years of relevant working experience.
- Experience in online content marketing (preferably B2B services companies targeting customers in the US(region).
- The content/Editorial mindset that seeks to understand the audiences create content according to the audience.
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