Manager - Digital Marketing - Immigration Law Firm (0-8 yrs)
About us
SmartMove2UK is a niche firm of UK Immigration law firm in Mumbai | India led by a specialist Solicitor, evolving from practicing exclusively in the areas of UK nationality and immigration law. With Experience of providing immigration and nationality services, we offer clients a personal and friendly comprehensive solution to their immigration, travel and business needs.
Digital Marketing Manager
We are looking for an aggressive, experienced and result-driven Digital Marketing Manager. As a Digital Marketing Manager, you will be responsible for setting up, implementing and managing the overall company's digital marketing strategy.
Roles and Responsibilities
- Build, plan and implement the overall digital marketing strategy;
- Manage the strategy;
- Taking care of everything from SEO, SEM to Social Media Marketing;
- Creating Social Media Marketing strategies to create a brand name in Social Media and raise awareness;
- Manage and train the rest of the team;
- Manage and oversee different digital marketing channels;
- Measure ROI and KPIs;
- Identify trends and insights, and optimize spend and performance based on the insights;
- Brainstorm new and creative growth strategies;
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points;
- Creating strategies to increase online traffic to the organization's website;
- Tracking the conversions and improving the percentages and numbers;
- Prepare and manage digital marketing budget;
- Oversee all the company's social media accounts;
- Measure and manage online content;
- Build and inbound marketing plan;
- Anticipate sales performance trends;
- Organize and lead digital marketing team;
- Research competition, investigate benchmarks and provide suggestions for improvement.
Requirements
- Proven working experience in digital marketing;
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, Google Analytics and/or display advertising campaigns;
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate;
- Experience in optimizing landing pages and user funnels;
- Experience in setting up and optimizing Google Adwords campaigns;
- Up-to-date with the latest trends and best practices in online marketing and measurement;
- Sense of ownership and pride in your performance and its impact on company's success;
- Critical thinker and problem-solving skills;
- Good time-management skills;
- Great interpersonal and communication skills.
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