- Designation:- Digital Marketing-Manager

- Location :- BANGALORE

- Experience: 3-6 Years

- Industry - FMCG/Retail

- Qualification- B.Tech/BE/Any Graduation with MBA Qualification- Digital Marketing

Job Responsibilities:

- To create annual digital marketing calendar and build digital programs that will help achieve the objective laid out in digital strategy as well as the overall brand objective for On1y, the flagship brands of Jayanti.

- Work with Digital marketing agencies, ecommerce companies and bring in innovative and an effective approach to uplift the brand in terms of brand building and as well as sales.

- Responsible for the development and deployment of creative assets across all digital media and channels including social, own media, Google display networks, email, mobile platforms, etc

- Performing SEM,SEO, Google analytics, Ad words, SMM campaign conceptualizing and executions, online Advertising, Display Ads, Online PR management, etc.

- Spearheading Online promotional campaigns and engaging with internal stakeholders and agencies to execute all campaigns - including specific digital campaigns and as well as offline-online integration campaigns.

- Identifying digital trends & insights; optimize spend and performance based on insights.

- Constant developments in Website, maintaining social media platforms and maintaining highest standards of hygiene for uplifting the brand.

- Build on Influencer marketing, developing Content, defining online contest, and reporting reach statistics.

- Hands on experience in analysing all campaign performance, developing timely reports, show progress in overall Social Media performance and ROI.

- Managing Budget Management to for optimal utilization of given budgets.

Desired Skills:

- 3 to 5 years of strong Digital marketing management and successfully run digital campaigns as a part of the brand/ marketing strategy.

- Should have handled popular branded food / FMCG products for at least 3 years.

- Minimum 2 years of experience in E-commerce handling.

- Handling digital marketing agencies to deliver desired output.

- Should have planned and executed various digital marketing activities.

- Strong experience in Influencer marketing, developing Content and content Marketing, blogs, online contest, etc.

- Hands on experience in analysing campaign performance, developing timely reports, show progress in overall Social media activities & related ROI.

- Strong analytic skills in mining relevant digital data sources, competition analysis, and thereby defining digital marketing plans.

Technical Skills:

- MS Office with strong excel and presentation skills.

- Expert Knowledge in SEM SEO, Google analytics, blogs, digital Advertising, influencer marketing, etc

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