Senior Manager - HR at CLG Retail
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Manager - Digital Marketing - eCommerce (10-15 yrs)
Job Description for Digital Marketing Manager
Experience: 10 years +
1. Developing and implementation DM strategies to increase brand awareness and customer engagement.
2. Managing and analysing website performance, App Performance and continually work on updating and improving website as per current trends and need. Optimise user experience.
3. Creating and managing campaigns across multiple digital channels including social media, email, WhatsApp etc.
4. SEO/ SEM/ SMM/ ORM/PPC & E commerce. Must have experience in both launching and growing products.
5. Planning organic growth of the brand along with paid marketing.
6. Monitoring customer's feedback on digital channels.
7. Setting up budgets/ allocation of budgets/ target achievements for all digital marketing activities.
8. Collaborating with other departments to ensure digital marketing initiatives are aligned with overall business objectives.
9. Training staff on updated use of technology essential for their department.
10. Conducting marketing research to identify trends and opportunities for growth.
11. Manage web development projects through setting timelines, project scope, etc.
