IT Hr Recruiter at Hungry Bird IT Consulting Services Pvt Ltd
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Manager - Digital Marketing - eCommerce (10-15 yrs)
Digital Marketing Manager
Hungry Bird Consulting Services Pvt. Ltd!!
Location : Hyderabad
Experience : 10 + yrs
Note : Candidates Must have Minimum 5 years Experience into E- Commerce Industry
External Interface : Affiliators / Digital Publishers / Email Distributors / Web Traders / Vendors
Internal Interface : Operation / Customer Happiness / HR
Objective :
- You must be extremely process oriented, methodical, organized, data driven with strong analytical capabilities. You are expected to deliver fast, month-over-month growth of at least 15% to our already thriving and profitable business.
- You will manage leaders of various marketing teams like paid marketing, social media marketing, affiliate marketing, influencer marketing, SEO, ASO, mobile app marketing and drive them on various activities based on the targets set by the company.
Responsibilities :
- Plan and execute all digital marketing activities including paid marketing, social media marketing, affiliate marketing, influencer marketing, SEO, ASO, mobile app marketing and advertising campaigns.
- Design, build and maintain our social media presence across the global.
- Measure and report performance of all digital marketing campaigns, and assess against goals (KPIs)
- Identify trends and insights and optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies.
- Provide thought leadership and perspective for adoption where appropriate.
Requirements and skills :
- Bachelors Degree in Marketing, Business Administration, Communications or related field (MBA preferred)
- Minimum 10+ years of working experience in digital marketing
- Demonstrable 5+ years of experience in leading and managing the spectrum of digital marketing.
- Familiarity with online content marketing and social media development strategies
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends).
- Experience in setting up and optimizing Google Adwords campaigns.
- Strong analytical skills and data-driven thinking
- Excellent communication and decision-making skills
- Up to date with the latest trends and best practices in online marketing and measurement.
Note : Candidates Must have Minimum 5 years Experience into E- Commerce Industry
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