Manager - Digital Marketing/B2B Product Marketing - Infrastructure Sector (5-8 yrs)
Leading engineering and infrastructure MNC requires Manager( Digital Marketing) B2B Product marketing - Delhi( Patpargunj)
One of our client a leading engineering and infrastructure company headquartered in Delhi Started with a trading of light engineering goods exports to Europe & South Asian Countries. We have been serving in critical sectors such as railways, industrial manufacturing, defense & law enforcement and engineering products for more than 2 decades. With state-of-the-art manufacturing facilities & infrastructure with end-to-end capability in industrial trading
We are looking out for Manager - Accounts and Finance for Delhi office of the client at Patparganj
PFB the details and JD
1) Client - Leading Engineering and Infrastructure company
2) Role- Manager- DIGITAL MARKETING ( B2B PRODUCT MARKETING)
3) Location- Delhi-Patpargunj
4) Experience -5- 8 years in digital marketing with a focus on B2B products.
THE JD IS AS FOLLOWS
Job Title: Digital Marketing Manager
Position Type: Full-Time
Experience: 5-10 years in B2B product marketing
Location: Patparganj Industrial Area
Job Description:
- We are seeking an experienced Digital Marketing Manager to lead our digital marketing efforts in the B2B product space. The ideal candidate should have a proven track record of driving successful digital marketing strategies and managing a team.
- You will be responsible for developing digital marketing strategies, overseeing budgets, and managing both organic and paid advertising campaigns. In addition, you will be responsible for SEO optimization and managing a cross-functional team that includes digital marketing, branding, content, and graphic design. If you are a dynamic and creative marketing professional with a passion for B2B products, we want to hear from you.
Responsibilities:
1. Digital Marketing Strategy Development:
- Develop and execute comprehensive digital marketing strategies that align with business objectives.
- Identify and leverage opportunities to drive B2B product sales through digital channels.
2. Budget Management for Digital Marketing:
- Create and manage the digital marketing budget, ensuring cost-effective allocation of resources.
- Monitor and report on budget performance, making adjustments as needed.
3. Manage Organic & Inorganic Ads:
- Oversee both organic and paid advertising campaigns across various platforms (e.g., Google Ads, social media).
- Optimize ad campaigns to maximize ROI and reach target audiences.
4. SEO Management & Optimization:
- Lead SEO initiatives to improve search engine rankings, organic traffic, and website visibility.
- Stay current with SEO trends and algorithm updates to ensure best practices are implemented.
5. Team Management:
- Supervise and mentor a team of digital marketing professionals, branding experts, content creators, and graphic designers.
- Collaborate with the team to develop and execute creative marketing campaigns.
- Oversee website development and maintenance projects.
Qualifications :
- Bachelor's degree in any field. A degree in marketing or related field is a plus.
- A digital marketing certification or course completion is an advantage.
- Minimum of Over 5 years of experience in digital marketing with a focus on B2B products.
- Proven experience in team management, with the ability to inspire and lead a diverse group of marketing professionals.
- Strong analytical skills, with the ability to interpret data and make data-driven decisions.
- Excellent communication and interpersonal skills, with the ability to collaborate across departments.
- Innovative and creative thinker with a strong understanding of emerging digital marketing trends.
- Proficiency with digital marketing tools and platforms.
- Results-oriented with a focus on achieving and exceeding KPIs and goals.
- If you are a strategic thinker, a dynamic leader, and have a passion for driving B2B product marketing success through digital channels, we encourage you to apply for this exciting opportunity.
- The client is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees
If the position interests you and you find a fitment kindly share your cv at
or contact
Rajat- 7011354635
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Current ctc n notice period :
Expected ctc :
Open to work at Patpargunj :
Total relevant experience in Digital marketing in B2B products :
Industry worked for :
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