Recruiter at HINDCO Consulting Services
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Manager - Digital Marketing (5-10 yrs)
- Social Media Marketing : Plan, track and execute campaigns on various social media sites like Twitter, LinkedIn, Google+, Facebook, Blog Instagram, Pinterest, Wikipedia, Contest and Campaign management.
- SEM : Identify keywords, create, publish and track ads on Google, GDN and other social networks.
- Website Management : Generate content, page designs, creatives like images, gifs and update the website with every product / service and other regular updates.
- Content Management : Generate and publish content for press releases, blogs, website, use-cases, emails, newsletters, webinars and other supporting collaterals like presentations, videos, info graphics and banners. Identify websites / portals for content publishing opportunities.
- Audio-visual Collaterals : Generate story boards, scripts, record, edit product related videos.
- Direct Marketing : Plan and Execute Email, SMS and WhatsApp campaigns for events, customer engagement, product releases & newsletters.
- SEO : To create and support marketing content to socialize and use for social media purposes
- Digital Advertising : Identifying and publishing product relevant content on various digital platform, online tie-ups with relevant websites, digital co-branding and cross promotions. Identify online selling opportunities and implement.
- Ensure budgets are allocated wisely in order to get maximum lead generation and visibility. Report to be generated on daily / weekly / monthly basis to measure ROI and performance of initiatives.
- Must have thorough knowledge on creation of digital media plans & execution of the same.
- Must have an experience of working on various domains.
- Must be strong in excel & good with numbers
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