Sr. HR Recruiter at Cornerstone Information Technology
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Manager - Digital Marketing (3-5 yrs)
Role: Digital Marketing Manager
Work Location: Bangalore -> Dubai
Initial Location: 2-3 months in Bangalore (Till VISA Process, Work Permit for 2 Years)
Dubai: Accommodation provided by the company (VISA, Travel Expenses, Medical Expenses, Stay, Food)
Assets - laptop, phone, SIM card (provided by the company)
Qualification: any degree
Responsibilities:
- Developing annual business plans and setting goals for the department to meet those goals
- Reviewing analytics data to measure the effectiveness of digital marketing campaigns and making adjustments when necessary
- Developing marketing strategy and planning for online advertising campaigns, including SEO, social media, PPC ads, and video or display ads
- Developing relationships with clients and other stakeholders in the industry to foster new business opportunities within the company
- Conducting research on new trends in technology or consumer behaviour that may affect the company's bottom line
- Working with web designers and programmers to develop new website features or overhaul existing ones
- Establishing guidelines for content creation to ensure that all materials are consistent with the brand image
- Managing the digital marketing budget, including staff hiring and training activities
- Monitoring the performance of digital channels to ensure that they are reaching their target audiences and generating conversions
Desired Candidate:
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimising landing pages and user funnels
- Knowledge of website analytics tools (e.g., Google Analytics, WebTrends, Etc)
- Experience in setting up and optimising Google Adwords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
