HR at Kabra Logitech Pvt. Ltd
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Manager - Digital Marketing (2-5 yrs)
The ideal candidate will expand the company's brand presence by finding the target audience to distribute marketing content to. You will create and implement the marketing strategy using both offline and online methods to gain new customers. The ideal candidate is both a self-motivated individual and a positive team player.
Responsibilities
1.Plan and execute digital marketing campaigns
2. Monitor and analyze effectiveness of marketing content
3. Develop and manage website content
4. Find and target audiences
5. Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
6. Design, build and maintain our social media presence
7. Identify trends and insights, and optimize spend and performance based on the insights
8. Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Qualifications
1. 2+ years of marketing experience
2. Content creation skills
3. Excellent communication and organizational skills
4. Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
5. Experience in setting up and optimizing Google Adwords campaigns
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