Founder at Optimagrowth Consultancy & IT Services
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Manager - Content Writer (2-5 yrs)
Content/Delivery Head and to lead the content development process. The ideal candidate must be passionate about content marketing and have the potential to help generate high-quality industry-specific content required for the real estate industry.
Key Responsibilities - Manage the content team working on developing industry-specific content and communication strategies.
Responsibility :
- Take operational ownership of the Content creation schedule and have accountability for coordinating the internal task management platform.
- Line management of a team of internal content creators, supporting each team member to create a high volume of quality content output to drive a more comprehensive strategy.
- Hold weekly content team stand-ups to aid content planning and optimize team efficiency.
- Implement, maintain, and refine an SEO strategy to improve the online reach of the client's products.
- Collaborate with the SEO team to implement best-practice technical SEO across all properties.
- Produce regular reports to provide insight into content performance across various marketing channels.
- Work to maintain existing content production while continuously researching and recommending new avenues to increase content reach (across written, audio and video).
- Serve as editor-in-chief for all content to ensure quality, clarity, and consistency.
- Manage content distribution to online channels and social media platforms to increase web traffic.
- Track web analytics to ascertain content engagement levels.
- Develop an editorial calendar and ensure the content team is on board.
- Ensure compliance with the law (e.g., copyright and data protection).
- Stay up-to-date with developments and generate new ideas to draw the audience's attention.
Required Candidate profile:
- Experience in managing or leading a team.
- Experience in managing site content and producing content schedules.
- Experience in using content to acquire, retain, and engage customers.
- Experience in the production and marketing of various forms of content (namely written, audio and video).
- Excellent technical SEO management skills.
- Excellent writing skills and the ability to communicate and collaborate effectively
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