Talent Acquisition at Talent Stock Solutions
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Manager - Content Marketing - SaaS Firm (2-7 yrs)
Roles and Responsibilities :
- Develop content strategy aligned with short-term and long-term marketing targets
- Collaborate with business and engineering teams to plan and develop content
- Create and publish engaging content. (Website Content, Blogs, Case-studies, E-Books, and Branded Video Content, Sales Marketing Material, Marketing Collaterals, Emailers, Product Content, etc)
- Optimize content according to improve on-page and off-page SEO
- Use content management systems to analyze website traffic and users engagement metrics
- Manage content distribution to online channels and social media platforms to increase web traffic
- Ensure compliance with the law (e.g. copyright and data protection)
- Stay up-to-date with developments and generate new ideas to draw the audience's Attention
Desired Candidate Profile :
- 3+ years of content marketing experience in the procurement industry/tech start-ups (SaaS experience is a plus)
- Strong English writing skills
- A creative bent of mind
- A willingness to be bold and innovative
- Fast execution skills
- An eager enthusiasm to learn and grow on the job
- Working knowledge of SEO and web traffic metrics
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