Director at Jai Gurudev Talent Placement
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Manager - Campaign Management - Advertising Firm (2-6 yrs)
At Anveya, you have the opportunity to be a part of an early-stage startup and build businesses and brands from the ground up. In this role, you will get to work with the founders who have a wealth of experience in both entrepreneurship as well as from being founding members at India's leading startups. We are looking for Owners, with an interest in creating consumer brands.
Location: Bangalore/WFH.
The ideal candidate must have solid experience in online lead generation, and must live, breathe, work digital.
You should also be analytical and good with numbers. Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.)
Responsibilities
1. Strategize and plan digital marketing campaigns using media budgets.
2. Launching and optimizing pay-per-click (PPC) campaigns on various digital marketing channels such as Google Ads for a range of clients.
3. Create and manage keyword lists, audiences and placement targeting for Search, Display and Remarketing campaigns.
4. Manage campaigns for lead generation and ecommerce sales generation.
5. Assist in copywriting and graphic design concepts for ads.
6. Competitor benchmarking, optimizing copy and landing pages for increasing quality scores, etc.
7. Support the generation of new paid campaigns, ad groups, audiences and accounts and grow overall paid search marketing initiatives.
8. Monitoring budgets and overseeing paid ad accounts (Google Ads, Facebook Bing, etc.) for a variety of clients.
9. Create and implement high converting funnels through landing pages and analytics.
10. Keep abreast of the latest digital marketing trends, techniques and technologies to suggest new and innovative ideas to grow accounts.
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