Director - TA at Isha One Coach Consult LLP
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Manager - BTL Activation - Modern & General Trade Sales - Dairy Products (1-5 yrs)
Urgent Opening - BTL Activation Manager (Modern & General Trade Sales) - Milk Diary Co. - Bandra, BKC - Mumbai
Your Role :
Manager- BTL Activation Manager - Modern Trade & General Trade.
Qualification and Past Experience :
- 1-5 years experience of working in BTL activation (perishables/FMCG/Finance) with a proven track record, working with global brands (FMCG/grocery industry and/or online FMCG retail preferred) across sales, marketing and insight functions is a plus
- Past experience in BTL Activation with a product/brand in the D2C online space
Key Attributes :
- Entrepreneurial mindset
- Goal oriented with a passion for concept selling
- Ability to Network efficiently to forge new alliances, partnerships and relationships
- Self-motivator with the ability to work independently
- Proactive about solving problems even if it is outside of your area and be ready to take on additional initiatives and responsibilities as they emerge
Role and Responsibilities :
You will be directly responsible for below KRAs :
- Command sales by developing a business plan that covers sales, revenue and expense controls.
- Meeting planned sales goals.
- Tracking sales goals and reporting results as necessary.
- Generate demand through various BTL promotion campaigns
- Push Sales, Acquire customers, Payment collection, distributor identification
- Create a society activation calendar
- Key account management with Modern trade and Premium general trade stores
- Assist customers with query resolution and cultivate successful relationship
- Come up with innovative strategies of promoting products
- Create a network of vendors and agencies for BTL activations
- Team
- Own and manage output of Promoters (4)
Interested candidates with relevant experience can send me their updated resume
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