Talent Acquisition Specialist at Apta Talenta
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Manager - Brand & Communication (2-5 yrs)
Job Purpose:
1. To build the brand through deep understanding of the customer in a category that is highly commoditized
2. To develop communication and align all touch points for consistent messaging.
3. Innovate & disrupt to build high customer (internal & external) engagement
Roles & responsibilities :
- To handle copywriting for SMS, Social media ads, Whatsapp etc.
- To coordinate with the agencies handling B2B/B2C messaging
- Understand the customer insights and suggest changes through a business required document (BRD)
- Co-ordinate between the Tech and the marketing team on scheduling of marketing campaigns
- To be a part of the communication journey for the customers for all marketing campaigns along with the team
- Suggest changes for the website/mobile app for improving consumer functionality
- Maintenance of all BRD's and other important documents
- Promote our products and services during offline events
- Coordinate the design of promotional material and distribute in online and offline channels
- Monitoring and Scheduling our company and products/services on various social media
- Craft and send regular internal newsletters with company updates
- Join social media groups and professional platforms to discuss industry-related topics
- Monitor corporate website and social media pages and address clients- queries
- Network with industry experts and potential clients to drive brand awareness
- Gather customer feedback to inform sales and product teams
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
