Solutions Specialist at G3 Consultants
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Manager - Affiliate Marketing - BFSI (1-6 yrs)
JD :
Level : Assistant Manager / Manager
Reports to : Marketing Lead - Direct Business
Brief of Role : Manager - Affiliate Marketing
This is a PAN India level Role and involves execution of affiliate campaigns for Salary Advance (similar to Personal loans). Candidate is expected to maintain and execute the affiliate marketing campaigns, analyse the campaigns and make result - driven inferences.
The candidate is responsible for the following activities:
- Lead the strategy, development, execution and optimization of Affiliate marketing campaigns with several partners
- Strategize and run performance marketing led campaigns
- Consolidate metrics and provide ongoing reporting and analytics to senior level management, and provide guidance for program optimization.
- Gather Market Intelligence on competitor activities on each product.
- Identify opportunities for applying new technologies and services to online campaign
Key Result Area for the role :
- Business achieved from the campaigns executed vs the cost of the campaigns
- Reach and awareness achieved through these campaigns
Key Skills required :
- Good analytical & creative skills, ability to learn
- Think out-side the box
- Ability to do result-driven Data Analysis
- Ability to connect with and collaborate with a variety of stakeholders
Typical Profile :
Candidates with 1 to 5 years work experience in affiliate marketing (Preferable)
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