Talent Reseach Analyst at Spottabl.com
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Manager - Advertising/Marketing - Executive Search Firm (2-7 yrs)
Roles & Responsibilities :
You're Awesome At :
- Ensuring that every customer derives the most value possible from the platform leading to retention.
- Identifying, comprehending and clearly articulating customers' requirements to generate an end-to-end advertising solution.
- Analysing and elevating customer's consumption of contract, adoption of the product and generation of upsell or cross-sell.
- Acting as day-to-day contact for Ads stakeholders, agencies and System Administrators.
- Assisting teams in building social media advertising campaigns across the social channels for world's leading brands mapped to their business needs.
Working with clients to improve the paid service itself and its alignment with the client's core business.
You'll Be Improving & Responsible To :
Deliver Value : Be able to deliver on, and communicate the value associated with the customer's investment in advertising within the Sprinklr platform to guarantee retention & customer growth.
Drive Adoption : Drive adoption and usage of new products and features across multiple business units, teams, and markets within a single customer.
Establish Relationships : Establish and nurture relationships built on trust with every new customer, develop client and agency champions, and identify key stakeholders.
Strategic Advertising Partner : Become your customer's day-to-day strategic advisor who understands their business challenges and can communicate the positive business outcomes of working with Sprinklr.
- Proactively identify opportunities to improve operational efficiencies and find suitable campaigns which could benefit from utilising AI to drive ROAS
- Capture development areas for product improvement and closed looping with product managers and engineering for necessary corrective actions.
- Actively make sure you are knowledgeable on native channel's ad products package.
- Provide on-going training support and ad hoc training sessions to always keep customers educated on Sprinklr know-hows.
- Actively make sure that you are knowledgeable on all Sprinklr software products.
Your Experience Across The Years in the Roles You've Played :
- 2-3+ years of experience in paid social account management at a brand, agency or technology.
- Building and optimising paid social campaigns.
- Excellent written and verbal communication skills.
- Analytical mind-set with attention to detail and excellent problem solving skills.
- Ability to think independently and learn as a member of a team.
- Ability to identify and clearly articulate issues clients are facing and plans on how to solve them.
- Intrinsically motivated to tackle unique client use cases, teach clients how to maximise platform performance.
- Demonstrated experience and a passion for the social technology universe (i.e., Facebook, Instagram, Twitter, YouTube, LinkedIn, Pinterest, Snapchat, TikTok).
- Industry specific knowledge across different verticals or lines of business preferred
You Know You're Successful If :
- The depth, breadth and frequency of customer platform adoption starts strong and keeps climbing.
- Customers add new licenses, modules and services to their package.
- Constantly coming up with new strategies that are adopted by your clients and peers.
- Stakeholders participate in Sprinklr events and case studies.
- Your platform and industry knowledge makes you a trusted advisor both internally and externally.
Your Academic Qualifications may include :
4-year college / university degree
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