Senior Talent Acquisition at Mnrsolutions
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Manager - Advertising - eCommerce (2-5 yrs)
Looking for AD Manager profile as per below details:
a) Drive Amazon & other Marketplaces sales by various methods Managing listings and optimizing product visibility.
b) Plan, execute, measure, optmize and analyze ad campaigns on e-commerce marketplaces to achieve desired targets.
c) Working with SP, SB and SD ad campaigns on Amazon AMS; PLA and PCA ads on Flipkart.
d) Planning offers/discounts, promotional/marketing strategies, ads and action insights from competition analysis to drive key business metrics (Conversion,Returns, Cancellations, Margins, Etc.) on marketplaces such as Amazon, Flipkarts, Pharmeasy, etc.
e) Responsible for planning & delivering monthly and yearly sales targets. An eagle eye on Spend vs Sales, must not hit the upper cap of ACoS
f) Should have handled a budget of approx. 50L per month.
g) Analyse various data points to deliver data-driven strategies to deliver top performance and achieve KPIs using weekly/monthly reports
h) Maintain and leverage relationship with channel partners to execute new initiatives and to ensure smooth day-to-day operations
i) To manage/optimize product listings and do detailed cataloging as required.
j) To use SEO to increase online presence and expand sales globally using digital tools/resources.
k) To use data analytics to promote listings and optimize keywords, search results.
l) Regular monitoring of competitor pricing, reviews, etc. as part of campaign performance analysis
m) Marketing analytics: making sure the performance is tracked; measuring and reporting ROI
Experience & Skills :
- Required: Minimum of 2-3 years of experience in Amazon/Flipkart Marketplace
- Experience in developing and overseeing marketplace sales.
- Knowledge of ads-based marketing on eCommerce platforms is a must
- Proficient with Microsoft Word, Excel, PowerPoint, etc.
- Knowledge of digital marketing channels such as PPC, SEO, Social Media Display and affiliate marketing channels
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