HR at Mad About Digital
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Mad About Digital - Senior Manager - Digital Account (2-3 yrs)
Senior Digital Account Manager
The Senior Account Manager is responsible for the management, strategy and execution of client accounts. He/she will own the client relationship and will be responsible for long-term planning, strategic consulting and business development.
- Liaising with, and acting as the link between the client and the agency, by maintaining a regular communication channel
- Meeting / discussing with clients to understand their requirements and communicating the same to the team
- Working with the team to conceptualize a digital/communication campaign that meets the client's brief
- Managing client's social media pages (posting content, responding to queries, supervising advertising efforts and reporting metrics)
- Presenting campaign ideas and budgets to the client
- Providing inputs while creating digital campaigns and strategies
- Ensuring that communication flows effectively within the agency team working on the account
- Refining the details of campaigns and ensuring that client's challenges are being addressed
- Presenting creative work to clients for approval / modification
- Managing budgets and campaign costs
- Creating reports for clients (campaigns and more)
- Monitoring the effectiveness of campaigns and taking necessary steps to optimize them
- Arranging and attending meetings in order to maintain a healthy relationship b/w client and agency
- Creating 'pitches', along with the creative team
- Accountable for account success, delivery quality and client satisfaction
- Play the role of collaborator in the team that works on a particular account
Qualifications:
- 2+ years of professional experience in managing and growing client accounts
- At least 1 year of experience in working within a digital, product or creative agency
- Excellent client servicing skills, including oral and written communication
- Exceptionally strong interpersonal and client management skills
- An expert storyteller with superior presentation skills to effectively present and sell ideas to clients
- Able to understand and translate complex business challenges and consumer insights into smart digital solutions
- Ability to collaborate effectively with all the teams of the agency
- Sound business acumen and negotiation skills
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