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12/04 Sam
Senior Manager at Lotus Interworks Inc

Views:120 Applications:36 Rec. Actions:Recruiter Actions:26

Lotus Interworks - Digital Marketing Trainee (0-1 yrs)

Any Location Job Code: 267282

- Lotus Interworks Inc is an advanced technology company with leadership team form Massachusetts Institute of Technology (MIT), Stanford University, and Harvard University. Our product Simplia is re-inventing Online Local Services Marketplaces, with deep technology and strong leadership and strategy in place.

Leadership Team : Chairman: Ray Stata Founder of Analog Devices (ADI NASDAQ), President & CEO: B Gopinath. He started as a scientist at Mathematics research center of AT&T bell laboratories. He holds several fundamental patents in communications and computer technologies.

Advisor : Alain Hanover, Senior Partner Elite Engineers Fund, at Alumni Venture Group (AVG recognized by PitchBook as the most active VC firm in the world in 2018).

Advisor : Bill Kerrigan, Bills career includes more than 30yrs of distinguished accomplishments, Including roles as President & CEO of Abine, Radialpoint, and as EVP of McAfee's Worldwide Consumer Business.

- You will be directly reporting to someone who has worked with MZ@Facebook. You will learn a lot here!

Our Product : Simplia

- Simplia is a trendsetter in enabling small businesses scale up the value chain via cutting edge AI driven analytical tools. Simplia is redefining the concept of the Online Local Services Marketplace. www.simplia.com

Responsibilities and Duties :

- Track the website traffic flow and provide internal reports regularly, Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram etc.

- Develop and manage digital marketing campaigns on Facebook, Instagram, LinkedIn and other relevant platforms.

- Conduct on-site and off-site analysis of clients in various industries.

- Compile performances report using platforms like Google Analytics Contribute to the company's blog for on-page and off-page optimization.

- Provide creative ideas for content marketing and update website

- Create, Edit and post content, videos, podcasts, and audio content on online sites.

- Promote company's product and services in the digital space.

- Execute social media efforts to improve visibility and popularity via likes, shares, tweets, etc.

- Design and execute SMS and email-based marketing campaigns.

- Leverage the Digital Marketing team to run campaigns and achieve desired results

- Ensure maximum productivity by maintaining optimum staffing levels at all times

- Delegate and manage performance to achieve all key KPIs for the Digital marketing team

Qualifications :

- Graduate from IIT/NIT Only

Skills :

- Proven experience leading a Digital Marketing team Excellent understanding of digital marketing concepts and best practices.

- Experience with B2C and B2B social media, Google AdWords and email campaigns and SEO/SEM.

- Extensive knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)

- Analytical mindset and critical thinking Excellent communication and interpersonal skills.

Shift Model :

- Candidates should be available for the scheduled shift in PST timings (Open for Night Shifts).

Work Environment Needs :

- A proper and quiet work place with all necessary infrastructure is mandatory (Laptop, Headset, Desk, Chair & Power Back up)

Bandwidth Needs :

- Candidates should have a primary broadband connection with minimum of 50Mbps and a secondary connection which will serve as a back up, company will reimburse the amount incurred towards the broadband installation & monthly data charges borne by the employees, based on the submission of Invoice/receipt to accounts department for both primary & secondary connection.

Work Remotely : Yes

Job Types : Full-time, Contract

Schedule : Night shift

Shifts : Night (Required)

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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