HR at Lotus Herbals
Views:489 Applications:92 Rec. Actions:Recruiter Actions:38
Lotus Herbals - Head - Social Media (5-15 yrs)
- Creating and maintaining our social media plan and strategy.
- Lead a team for Developing and managing online partnerships to expand social audiences and support content strategies: New User acquisition and Organic growth in Brand advocacy.
- Lead a team of social media executives who research, write and manage our daily social content publishing.
- Identifying, evaluating and recommending social media management tools.
- Experimenting with new and alternative ways to leverage social media activities
- Monitoring trends, strategies and best practices in market and applying knowledge to Lotus social media initiatives.
- Tracking and monitoring the effectiveness of social initiatives (i.e. reach, engagement, referrals), and oversee development and distribution of reports
- Educating staff around the implementation of new social media tactics, trends and technologies.
- Ensuring continuity in social channels and messaging across all teams and contributors
- Ensuring error free posts and maintaining the brand values of Lotus across all platforms.
- Set business-unit and corporate social media targeting, reach, engagement and conversion goals
- Measure the impact and return of social media efforts
- Research and report on social media campaigns, performance, trends, competitor benchmarking and opportunities
- Provide insights to drive marketing strategies based on key metrics, historical data, and trend reporting.
- Own production of creative assets in partnership with internal design teams, internal copy teams and other internal resources
- Help us grow various online communities on Instagram, Facebook and other relevant platforms
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
