LogicLadder - Technical Content Writer - Marketing Segment (2-6 yrs)
We are seeking a talented and experienced Technical Content Writer to join our content team. As a Technical Content writer at Logic Ladder, you will be responsible for creating a wide range of technical documentation, including technical blogs, white papers, technical reports, and case studies, establishing us as industry experts. If you are passionate about sustainability and have the ability to communicate complex technical topics in a way that both a highly technical and entry level person will understand.
Roles and Responsibilities :
Researching and creating engaging technical blog posts, technical reports, case studies, newsletters, and ebooks.
Develop content around trending technologies related to our industry, news/opinions, how-to guides, white papers, and other tech coverage.
Writing informative and engaging content for Quora to establish industry expertise.
Interview domain experts, engineers, and environmental experts to write compelling, high-quality, and original technical blogs.
Optimizing content for SEO to enhance online visibility and ranking.
Conducting in-depth research on industry topics, and climate action to create contemporary and relevant content.
Acquire a deep understanding of market trends, product positioning, and competitive advantage, and effectively leverage this knowledge for content development.
Develop an authoritative understanding of engineering and scientific topics, with the ability to explain things in a way that both a highly technical and entry-level person will understand.
Collaborating closely with the marketing team, developers, and design team to ideate, strategize, and execute content marketing campaigns.
Ensuring all content aligns seamlessly with our brand voice and messaging.
Monitoring content performance and making necessary adjustments to strategies.
Developing compelling case studies highlighting the benefits of our products and services.
Requirements :
- Bachelor's or Master's degree in environmental engineering or a related technical field.
- 3-5 years of technical content writing or blogging experience in the sustainability domain for a Saas platform.
- Demonstrated ability to collaborate with Sales, Customer Success, Product, and creative teams.
- Proficient in conducting research on industry trends, Saas industry, target audience, competitors, market trends, climate action, climate economy and sustainability topics.
- A talent for storytelling and visual communication, grounded in sustainability and climate action expertise.
- Proficiency in SEO strategies and keyword optimization.
- Published content on the internet.
- Strong communication and collaboration skills.
Benefits :
- Medical insurance for self and family provided by the company
- Great company culture
- Exposure to the fastest growing domain
- Other benefits like sodexo cards to be introduced soon
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