HR at Linear web Development Pvt Ltd
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Linear Web Development - Executive - Search Engine Optimization (1-2 yrs)
Job description
The ideal candidate will know online marketing strategy for the organization by planning and executing digital marketing campaigns. This candidate will launch advertisements and create content to increase brand awareness. This candidate will have previous marketing experience.
Responsibilities- :
- Launch advertisements to increase brand awareness
PPC Marketing - Google Ads Structure Optimization, Campaign Management, Reporting and Analysis.
SEO - Working knowledge of Keyword Research and Analysis, On page & Off Page Optimization, Content Opt, URL Opt, Local Listing, Site Map,robots.txt, meta tags(title,description,h1- h6, alt tag), Keyword density, canonical issues(IP & URL), Server signature, Fav-icon, SEO Friendly (page, url and content), Search Engine Indexing, Link Building(quality) and SEO Reporting
Social Media Marketing - Facebook business page, Google Business page, Twitter, LinkedIn and YouTube marketing strategies, Online reputation management and monitoring, Content Strategy & Marketing.
- TO create and leverage interviews, testimonials, product demos, tutorials, webinars, and other storytelling styles in video format to strengthen emotional connections, engagement levels, and marketing initiatives.
- Good Knowledge In Google Analytics
Website Content Testing : Good knowledge of set up A/B and multivariate experiments in Google Website Optimizer.
Website Management - To review and manage the quality of content, creative, user friendly.
Strategic Planning - Establishing own goals and of the team to match corporate goals, short term and long term budgets and developing business plans for the achievement of these goals.
- Good Knowledge in B2B and B2C
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