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22/09 Pinki Dutta
HR Manager at Lexicon Group - EduCrack

Views:14 Applications:15 Rec. Actions:Recruiter Actions:10

Lexicon Group - Manager - Content Marketing (3-5 yrs)

Pune Job Code: 177896

Roles and responsibilities :

Communication and Creative Development :

- Curate and execute creative campaigns across site, social and marketing channels (required content briefs for banners, website wireframes, print material etc.)

- Create and maintain marketing calendars; develop content to support the same.

- Ensure brand's identity and language is maintained

- Coordinate with designers and deliver quality output while meeting assigned timelines.

- Coordinate and arrange for various artwork requirements.

- Maintain a creative performance sheet to assess their performance and improve - upcoming creatives.

Campaign Strategy & Analysis :

- Optimize online campaigns based on data and analysis

- Monitor social media campaigns and ensure day to day operations are running smoothly.

- Work on social media ad campaigns and provide necessary creative and content support.

Experience Requirements :

- Bachelor's degree in business, marketing, or related field

- Excellent verbal and written communication skills

- Proven experience developing marketing campaigns and plans

- Strong project management, multitasking, and decision-making skills

- Metrics-driven marketing mind with eye for creativity

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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