HR at LegalEdge
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LegalEdge - Growth Lead - Marketing (4-6 yrs)
Key Skill
- 4- 5 years of experience in a role directly responsible for campaign planning, execution, optimization and reporting across multiple digital channels/media.
- Demonstrable experience managing SEM, display, email marketing, SMM campaigns.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
-Hands on experience of CRO tools such as Salesforce Marketing Cloud, WebEngage, CleverTap, MoEngage etc.
- Working knowledge of CRM tools such as Salesforce, Leadsqaured etc. would be a Plus.
- Understanding of data analysis, trend spotting and technology in Digital space.
- Strong written & verbal communication skills.
- Skilled in problem solving, planning, as well as being able to adapt to new environments.
Key Responsibility Areas :
- Plan and outline cross channel digital marketing and remarketing campaigns, aligned to expected performance and returns.
- Should be updated with the ongoing marketing trends and capable to implement the changes in the system.
- Work on digital marketing platforms to execute campaign in the most efficient manner. Re-marketing campaigns in specific.
- Awareness about various content marketing platforms of the Market Research Industry.
- Experiment, scout and implement new digital marketing channels, tools, best practices to consistently improve ROIs.
- Work closely with the Sales & Product Teams and execute campaigns to meet business objectives.
- Monitor impact of each campaign on key site metrics and report to stakeholders, on a regular basis.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
