HR Recruiter at Unison International Consulting firm
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Lead - Online Reputation Management/Digital Marketing (2-15 yrs)
ORM Lead
Urgently Hiring for a Mumbai based retail giant for their upcoming new commerce model, where they will infuse general trade with e-commerce for consumer durables and consumer electronics category. It is a well-funded venture, and plans to cover approx 20k plus pincodes in the first year of launch. We have positions across levels, and are looking for sharp talent to be a part of growth story.
- Positions hiring for : ORM/ Social Media Manager
Job Description :
- Candidate profile : Responsible to create and maintain a favourable brand image of the company and its products, monitor how the brands are engaging with the audience and also check reputation related parameters of competition brands.
- Qualification : Graduate + MBA premiere instt.
- Experience : 2 to 15 years in Retail and Advertising Agencies
Responsibilities :
- Develop compelling content for social and digital media platforms including Twitter, Facebook, YouTube (video,, LinkedIn, and other social media to provide reach for key launches, promotions and viral marketing efforts
- Manage activities related to organizational reputation within digital media.
- Build and maintain our content distribution network by way of social media channels
- Day- to- day scheduling, content creation, maintenance and updates for social media accounts including but not limited to Twitter, Facebook, Tumblr, Instagram, Google
- Monitor and improve the quality of responses of the team.
- Coordinate with different teams on escalation/queries over the various platforms
- Provide creative input
- Monitor and track the conversations for top 3 families at least to understand customer's perception about the brands and products.
- Generate reports on customers' interests and disinterests which can be used to understand the customer insights to create campaigns
- Share the reports with categories to help them create promotions and campaign
- Track and monitor Competition activities/promotions
- Check the sentiment analysis for competitor's engagement activities.
Skills / Competencies :
- Excellent communication skill
- Attention to detail
- Confidence and Decisiveness
- Result Orientation
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