HR Executive at Gammastack
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Lead Generation Specialist - B2B Marketing Services (4-5 yrs)
Responsibilities:
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Develop and execute lead generation strategies for B2B marketing services.
- Research and identify potential clients through various channels (Outreach campaigns, Account based marketing, email campaigns, LinkedIn, etc.).
- Qualify leads and nurture relationships to convert prospects into customers.
- Manage and track leads using CRM tools, ensuring timely follow-ups.
- Collaborate with the sales and marketing teams to optimize lead generation campaigns.
- Monitor, analyze, and report on lead generation performance and ROI.
Requirements:
- 4-5 years of experience in lead generation, with a focus on B2B.
- Experience using CRM systems (e.g., HubSpot, Salesforce).
- Strong communication, negotiation, and relationship-building skills.
- Proven ability to manage multiple projects and meet deadlines.
- Familiarity with digital marketing strategies and tactics.