About LPC Advisors PVT LTD :

LPC Advisors specializes in lead generation, market research, sales acceleration, and business intelligence for B2B clients globally, with a strong presence in India, the US, Canada, the UK, and Australia. We provide high-quality, phone-qualified leads and appointments with decision-makers, backed by thorough market research and profiling. As a one-stop shop for early sales processes, we offer services including sales pipeline management, lead generation, tracking, nurturing, and progression. Our comprehensive offerings in market intelligence and demand generation include lead generation, sales acceleration, account profiling, event registration and promotion, and white paper distribution.

Job Summary :

The SEO Team Lead is responsible for developing and implementing comprehensive SEO strategies to improve organic search engine visibility and drive traffic to the company's website. This role requires a deep understanding of SEO best practices, technical SEO, content optimization, and link building. The Team Lead will oversee a team of SEO specialists, providing guidance, mentorship, and ensuring alignment with overall marketing goals.

Key Responsibilities :

- Strategy Development : Develop and execute comprehensive SEO strategies aligned with the company's overall marketing objectives.

- Keyword Research : Conduct in-depth keyword research to identify relevant keywords and target phrases.

- On-Page, Off-Page Optimization : Optimize website content, including titles, meta descriptions, headings, and internal linking, for better search engine visibility.

- Technical SEO : Ensure the technical health of the website, including website speed, mobile-friendliness, and proper XML sitemaps, Robots.txt.

- Content Optimization : Collaborate with content teams to create high-quality, SEO-optimized content that resonates with the target audience.

- Link Building : Develop and implement effective link building strategies to acquire high-quality backlinks from authoritative websites.

- Analytics and Reporting : Monitor and analyse SEO performance metrics to track progress and identify areas for improvement.

- Team Management : Lead and mentor a team of SEO specialists, providing guidance, training, and support.

- Stay Updated : Keep abreast of the latest SEO trends, algorithms, and best practices.

- Paid Search : Collaborate with the paid media team to develop and execute effective Google Ads campaigns, leveraging SEO insights to optimize targeting and bidding.

- Social Media Strategy : Work closely with the social media team to develop and implement a social media strategy that complements SEO efforts, including paid social advertising.

Required Skills and Qualifications :

- Bachelor's degree in Marketing, Computer Science, or a related field.

- Minimum 6 years of experience in SEO, with at least 3 years in a leadership role.

- Strong understanding of SEO principles, techniques, and best practices.

- Proficiency in SEO tools and platforms (e.g., Google Search Console, Google Analytics, SEMrush, Ahrefs).

- Excellent analytical and problem-solving skills.

- Strong communication and interpersonal skills.

- Ability to work independently and as part of a team.

- Passion for digital marketing and a continuous learner.

Additional Preferred Qualifications :

- 3+ years of relevant experience

- Knowledge of programming languages (e.g., HTML, CSS, JavaScript).

- Certification in SEO (e.g., Google SEO Certification).

- Experience with paid search advertising platforms (e.g., Google Ads).

- Understanding of social media marketing and paid social advertising.

Other Perks :

- Location - Magarpatta City, Pune

- Joining Bonus - 10,000/-

- Reference Bonus - 10,000/- per reference

- Company Provided Medical Insurance

Company Website : www.lpcadvisors.com

LinkedIn Page Link : https://www.linkedin.com/company/lpc-advisors-pvt.ltd./

Publication Links :

https://fintecbuzz.com/

https://ai-techpark.com/

https://hrtechcube.com/

https://www.martechcube.com/