- Work alongside & learn from best in class talent

- Strong opportunities to progress your career

- Leadership Role

- We are hiring for one of the leading brand in Office Supplies, and have a selling network in all the major cities in India. They offer a comprehensive range of products that includes Pouch Laminators, Laminating Pouch Film, Spiral Binding Machines, Dragon Sheet, Photo Paper and many other products.

The Job :

Key responsibilities areas :

- Identify trends and insights.

- Allocate marketing investments.

- Plan and direct marketing campaigns.

- Attain E-Commerce Sales Goals

- Head the Creative/Content/Listing teams

- Manage an organization's website and maintain it, keeping best practices in mind.

- Optimize content for the website and social media platforms.

- Work with various content formats such as blogs, videos, audio podcasts, etc.

- Track the website traffic flow

- Implement and analyze performance metrics

- Measure and assess goals vis-- -vis ROI

- Device experiments and conversion tests

- Provide internal reports on a regular basis and Reviews management .

- Execute new and creative collaborations among technologies and platforms

- Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.

- Working with content marketing and design teams to create suitable content for each stage of a customer's digital journey.

- Reviewing and optimising the design and content of all online assets including the company website and social media pages.

- Planning and control of the digital marketing budget and spend by allocating budgets to different channels.

- Using A/B testing to optimise digital marketing performance.

- Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.

- Planning and executing viral marketing campaigns across a range of social media platforms.

- Working on app store optimisation.

 - Regularly monitoring user analytics and using these insights to drive strategies to secure downloads and improve customer engagement.

- Leading digital strategy and innovation through the development and implementation of comprehensive digital marketing and ecommerce programs in line with business priorities.

- Designing and developing strong employer branding strategy.

- Partnering with various internal and external stakeholders to promote and communicate the employee value proposition (EVP) and help position the company as an employer of choice.

- Building campaigns to support recruitment and drive talent attraction and engagement across multiple channels.

- Analysing and interpreting metrics to measure the success of employer branding initiatives.

- Driving business growth by developing innovative ideas and campaigns.

- Testing and optimising marketing tactics that boost conversion rates and accelerate customer acquisition.

Ideal Candidate

Key Competencies :

- You have at least 2 years experience, ideally within a Digital Marketing role.

- Experience within Social Media / Viral Marketing, Growth Hacking, Employer Branding, Digital Transformation / Change Management, Community Management, App Marketing, would be a strong advantage.

- You pay strong attention to detail and deliver work that is of a high standard

- You possess strong analytical skills and are comfortable dealing with numerical data

- You are a strong networker & relationship builder

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.