HR Head at KUKU FM
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Kuku FM - Manager - Influencer Marketing (2-5 yrs)
As an Influencer Marketing Manager, you will empower teams at Kuku FM to make better decisions and help the organization grow.
What will you do?
- Spearheading influencers onboarding, taking care of influencer data mining, establishing & maintaining cordial relations with existing & new influencers, and assisting them to create suitable content for the application
- Re-defining platform goals, setting up processes, working on arbitrated & amended celebrity contracts, strategizing content for social media, and coordinating with agencies
- Generating recap materials post-campaign execution to evaluate the value, including ROI and performance metrics
- Researching and identifying key influencers, bloggers, and online media in designated verticals and driving measurable strategies with clear goals to meet defined objectives, inclusive of building brand awareness
- Leading influencer programming through direct management of metrics, budget & maximizing the return on investment
- Supervising post-mortems for campaigns & programs and generating reports on key insights, recommendations, and strategic adjustments to drive change for continuous improvement
Key Qualification:
- Agency experience required
- Graduation degree from recognized institutes.
- Strong understanding of how strategic influencer marketing can deliver highly effective, creative & measurable outcomes.
- Solid understanding of social media and Audio/video platforms, specifically YouTube, with an experience of Podcasts and YouTube channels.
We offer:
- The opportunity to have an impact. Our product management culture fosters data-driven decision-making and obsessing over customer's needs, which means any individual in the company can drive a real impact to the customer when backed by solid research and insight. We are trying to disrupt the audio media industry by creating a meaningful long form of content for the Bharat users, which means it has never been done before.
- Complete Ownership. Kuku FM offers true transparency and autonomy. Our culture is unique and is key to how we innovate.
- Learning. You have the opportunity to learn from the top senior product managers from Walmart, OYO, Paytm, and Toppr along with stunning colleagues who value collaboration and from whom you can learn.
- A work environment where you can grow your career. Many of our top leaders started out as individual contributors.
About Kuku FM
KUKU FM is a podcast platform for vernacular languages where users can create or find great quality audio shows ranging from Audiobooks to thriller stories. We are disrupting the traditional radio to bring back the nostalgia we all grew up with. Our mission is to build an audio platform to bring together communities to share stories and spread knowledge.
Audio sharing platforms are a $15B Industry in China and $10B in the US with an active user base of 500 million.
Started by IIT alumni, KUKU FM has grown to a product with 5M+ users and more than 1,500 creators in less than a year. We are a funded startup backed by some of the most prominent VCs in India.
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