HR Manager at Kudroli World
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Kudroli World - Manager - Digital Marketing (3-5 yrs)
Plan and execute all digital marketing campaigns
- Identify new trends in Digital Marketing, evaluate new technologies, create top-notch and corporate and brand website content. Via SEO/SEM allied tools, ensure that the brand is at the forefront.
- Creation of all digital assets contributing to brand aesthetics, brand experience, online booking ease and tools, navigation of content.
- Drive this channel as a primary lead generator, as well as a business contributor. Sharp focus on technology governing content creation and tooling.
- Conceptualize & implement campaigns on the digital channels on all Web, SEO/SEM, marketing database, email, social media-based.
- Create and maintain dashboards towards an evaluation of lead generation, business metrics.
- Measure and report performance of all Digital Marketing campaigns, Quality of leads,closures on leads and revenue generated through digital channels.
- Brainstorm new and creative growth strategies.
- Plan, execute, and measure experiments and conversion tests
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
- Evaluate emerging technologies.
- Provide thought leadership and perspective for adoption where appropriate.
- Closely work with sales and presales for monitoring of leads and collect feedback on the quality of interactions.
- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling
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