KreditBee- Affiliate Manager

Position : Affiliate Marketing Manager

Experience required : 4-9 years

Department : Marketing

Reporting to : Head - Performance Marketing

Location : Bengaluru

About the Company :

- KreditBee is a FinTech Platform which offers instant personal loan to professionals, where they can avail loans up to - 2 lakhs as per their requirement. With a strong focus on online tech-based and data-centric KYC, KreditBee envisions to solve the financial inclusion gap in the varied demographic segments of the country. The platform is backed by a Systemically Important NBFC Krazybee Services Private Limited, registered with RBI since May 2017, as well as various debt & platform partners. 

- KreditBee is a brand of Finnovation Tech Solutions Pvt Ltd and is currently a Series-C funded entity with a cumulative fundraise of over USD 200 Million. It is backed by some key VC firms and investment entities like Azim Premji's Premji Invest, Motilal Oswal Private Equity, TPG-backed NewQuest, South Korea's Mirae Asset Venture, and US-based Alpine Capital. Some other marquee investors include ICICI Bank, Arkam Ventures and SIDBI's investment arm IndiaSME Investments. Also, it has various debt partners like AU Small Finance Bank, HSBC, Fullerton, and IIFL. Currently, it has 5 million loan customers, out of which over 2 million are active loan customers.

Roles & Responsibilities :
 
- Be the part of a team; of highly skilled performance marketers and craft affiliate marketing strategies

- Responsible to drive conversions along with high-quality user acquisition using affiliate marketing channels (Ad Networks, Ad Partners, Aggregators, DSPs, Amazon Marketplace, Amazon DSP)

- Work closely with the internal CRM, Product, Creative & Content Teams to ensure timely & smooth campaign execution, conversion, re-targeting & performance tracking.

- Ensure that all campaigns are planned, tracked and operate towards specific business and growth objectives. Measure and optimize on performance ROI, CPA, CTR, CPC, CPI etc.

- Actively monitor and report performance hits & misses around affiliate marketing performance for respective source/network/partner. Along with tactical & strategic solution to drive conversions

- Onboard new Networks/Partners etc. & take the ownership of driving their performance efficacy & volume

- Liaise with external stakeholder like agencies, partners, ad networks etc & internal stakeholders

Mandatory Skills :
 
- Prior work experience in affiliate marketing (Ad Networks, Advertisers, Aggregators, DSPs) or Ad Sales or Business Development in Agencies is mandatory

- Excellent problem-solving, negotiation & stakeholder management skills

- Ability to adapt & succeed in a rapidly changing environment

- Strong stake-holder management or client-management background

- Should have managed monthly budgets of more than 1 Cr INR

- Self-starter with ability to take ownership, display high commitment and multitask

- Good oral and written communication skills

- Candidates with ad agency experience or ad tech /ad network client management experience is preferred

Desired Skills : 

- Strong negotiation skills

- Strong quantitative abilities, problem-solving and analytical skills

- A proven track record of meeting business goals through performance-driven marketing

- Agile, willing to take ownership, early adopter attitude towards technology

- Proficient in MS Office (Excel & Powerpoint)

- Ability to work in a fast-paced and high work pressure environment

- Strong organizational skills, detail-oriented, and capable of multi-tasking

Minimum Qualification : 

- 3-5 years of experience in servicing fin-tech, BFSI, food-delivery, e-commerce or gaming industry clients

- Candidate must have ad agency experience or ad tech /ad network client management experience

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.