Assistant Manager - Talent Acquisition at Knowlarity Communications India Pvt Ltd
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Knowlarity - Lead - Partnership Marketing (5-8 yrs)
We are hiring Marketing Lead with relevant experience of working with ISV partners in SAAS based organizations.
What We Expect :
- Experience in Co-Marketing with ISV partners includes Events & Webinars, Co-Selling, Email Campaign & GTM Design
- Should have exposure of working on SAAS products
- Experience working with Strategic partners like AWS and Google would be an added advantage
- Experience using email campaign tools would be an added advantage
What Will You Do :
- Co-Marketing Initiatives with ISV & Strategic Partners, includes Events & Webinars, Co-Selling, Email Campaign & GTM Design.
- Startup Marketing - Maintaining Current Startup Partner Ecosystems with ongoing plans & on-boarding new to generate more opportunities for the business.
- Creation of Opportunity funnel thru Partner-led activities, keeping the desired L2O%.
- Ensuring conversion of Free Startup plans to a Paying clientele, gauging the ROI.
- Collaborate with ISV & SI Partners to drive traction amongst prospects thru accurate communication.
- Ensure Customers & Feedbacks, Issues & Date of Renewal in the span of Free package offered by Knowlarity
- Opportunity Nurturing to the closures by collaborating with Sales.
- Communicate exact date of renewal to sales to Notify the customer about the upcoming tariff structure.
- Collaborate with Internal Content & Digital team to ensure smooth on-going of co- marketing initiatives.
- Collaborate with Sales BU, as per the segmentation of the startup onboarded and the location.
- Relationship with multiple stakeholders to ensure smooth on-going of partnerships
- On-boarding new partners to drive maximum visibility of Brand in the Market
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