Human Resource Manager at Kisna Diamonds
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Kisna Diamond & Gold Jewellery - Regional Franchise Sales Manager (5-10 yrs)
Job Title: Regional Franchise Sales Manager
Job Summary:
The Regional Franchise Sales Manager is responsible for managing and driving franchise sales in a designated region. This role involves developing sales strategies, managing a team of franchise sales representatives, building strong relationships with potential franchisees, and ensuring that franchise sales targets are met. The Regional Franchise Sales Manager is a key leader in expanding the brand's presence in the region and ensuring the successful growth of the franchise network.
Key Responsibilities:
- Regional Sales Strategy: Develop and implement a regional franchise sales strategy to achieve growth and meet revenue targets. Tailor sales plans to regional market conditions and demographics.
- Team Leadership: Lead and manage a team of franchise sales representatives, providing coaching, mentorship, and performance management to ensure sales goals are achieved.
- Franchise Recruitment: Oversee the recruitment and selection process for new franchisees, ensuring they meet the company's qualifications and are a good fit for the franchise system.
- Sales Process Management: Guide potential franchisees through the entire sales process, including lead generation, initial inquiries, franchise presentations, site selection, and closing the sale.
- Relationship Building: Establish and maintain strong relationships with potential and existing franchisees, providing support and guidance throughout the sales process and beyond.
- Market Analysis: Conduct market research to understand regional trends, competitor activity, and consumer demands to position the franchise offering effectively.
- Training & Support: Provide training and support to franchise sales representatives, ensuring they are equipped with the necessary tools, resources, and knowledge to succeed.
- Reporting & Performance Metrics: Track and report on regional sales performance, pipeline status, and growth opportunities. Analyze performance metrics to optimize strategies and adjust tactics as needed.
- Collaboration: Work closely with the marketing, operations, and support teams to ensure a cohesive approach to franchise development and to maximize the effectiveness of marketing campaigns.
- Franchisee Support: Assist new franchisees with onboarding and integration into the franchise system, ensuring they understand and comply with brand standards, operational procedures, and legal requirements.
Qualifications:
Experience:
- 5+ years of experience in franchise sales, business development, or related fields, with at least 2 years in a managerial or leadership role.
- Proven track record of driving franchise sales and achieving sales targets.
Skills:
- Strong leadership and team management skills.
- Excellent communication, negotiation, and presentation skills.
- Strategic thinking and ability to adjust strategies based on regional market insights.
- Ability to build strong relationships with potential franchisees and internal teams.
- Strong organizational and multitasking abilities.
Knowledge:
- In-depth understanding of the franchising industry, market dynamics, and best practices.
- Familiarity with franchise disclosure documents (FDD), franchise agreements, and legal aspects of franchising.
- Knowledge of regional market conditions and consumer trends.
- Education: Bachelor's degree in business, marketing, or a related field (preferred).
- Certifications: Franchise-specific certifications, such as Certified Franchise Executive (CFE), are a plus.
Compensation:
- Base Salary: Competitive base salary.
- Incentives: Performance-based bonuses or commission structure tied to regional sales growth and targets.
- Benefits: Health insurance, paid time off, retirement plans, and other corporate benefits.
Working Conditions:
- Location: Primarily remote or based in a regional office, with frequent travel to meet potential franchisees, attend franchise expos, and visit franchise locations.
- Hours: Standard office hours with flexibility for evenings and weekends depending on franchisee schedules or events.