HR Manager at KGiSL Institute of Technology
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KGiSL MicroCollege - Content Manager/Corporate Communication Manager (8-13 yrs)
The Content and Communications Manager is responsible for creating, managing, and executing content strategies to support the organization's communication and marketing goals. This role involves producing high-quality content across various platforms, managing communication channels, and ensuring consistent messaging that enhances the company's brand and engages its target audience.
Key Responsibilities :
Content Strategy :
- Develop and implement a comprehensive content strategy aligned with the company's goals and target audience.
- Conduct content audits to identify gaps and opportunities for improvement.
- Stay up-to-date with industry trends and competitor activities to inform content strategy.
Content Creation :
- Produce high-quality, engaging content for various platforms, including website, blog, social media, email, and print materials.
- Collaborate with internal teams, such as marketing, product, and sales, to gather information and create relevant content.
- Edit and proofread content to ensure accuracy, clarity, and consistency.
Communications Management :
- Develop and manage the company's communication channels, including social media, newsletters, press releases, and internal communications.
- Craft compelling messaging that aligns with the company's brand voice and resonates with the target audience.
- Manage relationships with media contacts, influencers, and other external partners to amplify - the company's reach.
SEO and Analytics :
- Optimize content for search engines (SEO) to improve organic visibility and drive traffic to the company's website.
- Monitor and analyze content performance using tools like Google Analytics, social media insights, and other relevant metrics.
- Use data-driven insights to refine content strategies and improve engagement and conversion rates.
Project Management :
- Manage content projects from conception to completion, ensuring timely deliver
