About Our Client:

- Our client is a new ingredient based company with their products covering the beauty, food & beverage as well as wellness categories.

- The objective of the company is to offer a comprehensive portfolio driven by innovation and nature. The company is working globally to ensure the best in class ingredients and manufacturing to deliver products that address all their consumer needs. The objective is to become the go to brand for all consumers health and wellness needs.

Responsibilities:

- Handling and maintaining relationships with key accounts, establishment and execution of Joint Business Plans, Portfolio Assortment, Consumer Promotions, Activations and Visibility with modern trade chains for achievement of sales objectives

- Deliver volume, value & profitability targets against Annual Sales Planning for the chain by location.

- Develop, negotiate, sell and execute TOT (Terms of Trade) and ensure compliance of the same.

- Assortment management to ensure continuous availability of products in all stores.

- Ensure accurate sales forecasting of brands with each account is achieved on a monthly basis.

- Responsible for maintaining healthy stock level across all chains and channel partners.

- Monitor utilization of Modern Trade/ General Trade spends and evaluate their effectiveness.

- Create growth forecast plans for chains at a store/city level/DC level.

- Initiate & develop annual marketing plans and consumer offer calendar as per the strategy & guidelines set and agreed in Joint Business Planning.

- Run Promotion activities and Consumer offers with partner account

- Develop in-store visibility plans in coordination with sales teams.

- Negotiate key shelf space, branding location and data visibility at store levels for each chain and ensure execution with help of sales promoters.

- Closely track & monitor key parameters and metrics including market shares, share of shelf, on-shelf availability (OSA) and fill-rates

- Have periodic review on the progress of business and provide regular updates to immediate Manager and Sales Head on sales trends, market developments and competition.

- Pre & post sales tracking and analysis

- Coach and develop the sales team on their roles and responsibilities.

- Ensure training of the promoters and merchandisers on their roles and responsibilities.

Education:

- MBA in Marketing

Experience:

- 5+ years of experience out of which minimum 2 years in KAM or Category Management roles

- Strong knowledge and exposure to customer account management, commercial negotiation, category & shopper insights besides customer centricity.

Desired Skills:

- Ability to lead and work with cross-functional teams

- Excellent people management skills

- Strong presentation and MS Office skills

- Aggressive & High energy levels a must

- People Skills and Relationship Skills

- Excellent Communication & Negotiation Skills

- Demonstrated personal leadership and strong conflict resolution skills

- Flexible and able to work in fast paced and varying environments

- Leading by example, demonstrating ethics and integrity and displaying drive and purpose

- Travel should not be a constraint

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