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05/11 Rakesh
Vice President at Merito.ai

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Key Accounts Manager - Modern Trade - FMCG (5-20 yrs)

Bangalore Job Code: 350517

About Company:

Our client is one of the strongest brands in the Bakery category, having a 25000 sq ft state-of-the-art centralized manufacturing facility with European equipment near Ahmedabad, Gujarat. The founding team consists of a 'Master Baker' from Le Cordon Bleu, Paris, one of the finest culinary institutes in the world and an IIM-A alumni with a McKinsey background.

Role Overview:

We are seeking a dynamic individual in Mumbai or Bangalore to expand the brand's reach and ensure smooth operations in modern trade stores. The ideal candidate will have 5+ years of experience in modern trade in FMCG F&B. Reporting will be to the Trade Head.

KEY RESPONSIBILITIES :

- Generate revenue from offline Modern Trade (MT) stores such as Nature's Basket, Reliance, Star Bazaar, Dorabjee's etc.

- Devise a strategy unique to national and regional level MT retails stores

- Develop a team under them responsible for different accounts and activities

- Develop relationships with the customers

- Finalize and execute JBP (Joint Business Plans) on an annual basis with each store

- Get timely POs and ensure quantities are in line with targets

- Ensure expiry and return is capped or within the company's targeted limit

- Ensure visibility of the brand and the product

- Design and run marketing campaigns in these stores and report its ROI with analytics

- Ensure timely payments

Requirements

- Minimum 5 years of experience in Modern Trade (MT).

- Should have handled at least three national chains at a HO level.

- Should have managed a minimum 5 MT chains at regional level.

- Must have a clear and detailed understanding of sales operations in MT channel

- Proven track record to achieve sales objectives

- Should be able to appoint and manage distributors, wherever required.

- Should be good at relationship management with the customers.

- Should be a team player - know how to get the work done from within the team and external stakeholders

- Should demonstrate In-Store execution excellence at a store level through the local team.

Pan India travel for 8-10 days a month

Educational Qualification:

Minimum graduate, MBA preferred (from Tier 1 & Tier 2 colleges)

Age must be < 40years

Language: Should know kannada

Location: Should be form Bangalore

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