Account Head at Randstad India Pvt Ltd
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Key Account Manager - Modern Trade - FMCG (5-15 yrs)
Job Description :
Designation/ Title :
Key Account Manager - Modern Trade
OBJECTIVE : You will be mainly responsible for building and maintaining strong relationships with key accounts. You will also supervise and support regional managers to increase sales and profitability.
Key Responsibilities :
- Responsible for sales volume development, customer service through Ecommerce Chains
- Increase listing rankings and search results to increase sales conversion and maximize revenue.
- Evaluate traffic and sales conversion data to improve effectiveness of online content and maximize results.
- Perform research and respond to competitor activity and pricing to protect and enhance current market share
- Building and maintaining strong relationships with key accounts. You will also supervise and support regional managers to increase sales and profitability.
- Network with key customers to identify and address specific needs
- Develop and maintain relationships with customers to ensure long-term success
- Act as the liaison between customers and internal teams - Ensure brand consistency
- Negotiate contracts
- Collect and analyze sales data and trends
- Maintain high customer satisfaction ratings, according to company standards
- Liaise with Sales and Marketing departments to set and implement strategies for new products
- Stay up-to-date with internal and external developments and suggest new ways to increase sales
- Driving the fast growing business of Modern Trade & Ecommerce channels and delivering the overall business for the channel
- Engaging with the Key Customers by building strong business relationship to develop and deliver JBP
- Engaging with Brand and Digital teams to integrate and implement the brand strategies online
- Engaging with the field/ operations team to ensure business deliveries
- Explore Potential business formats and stay on trend on ever evolving trends
- Set and monitor sales targets for regional account managers
Proven work experience as a Key account manager/ Category Manager with FMCG/ eCommerce/ Retail formats - Solid experience in sales and customer service
- Demonstrable experience in negotiating and meeting clients requirements
- In-depth understanding of sales performance metrics
- Hands on experience with CRM software and MS Excel
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