- Educates customers on the merits and proper clinical usage of company products through visits.

- Keep abreast of competitive products, therapies, technology developments and items of interest in the industry.

- Probe & Assess physician needs- Follow up to ensure that needs are promptly addressed

- Roll out of clinical data, marketing campaign tools effectively.

- Frequently assessed by Product Managers and Clinical Associates

- Ensure active execution of local account level activities as well as the regional/ local CMEs

- Market research and analysis Market Intelligence

- Ensure product availability at the account level

- Expiry management Active participation to achieve business strategy in complaint way

- Identifies key accounts, health care professionals, and business issues that have the greatest effect on use of company products by meeting with existing and potential customers to identify their clinical needs, goals, and constraints related to patient care

- Observes actual procedures in the labs and operating rooms of hospital accounts to gain insight into the characteristics and specific needs of each physician and each member of the lab staff

- Determine pricing packages by working with relevant, personnel to establish price points that address specific customer's needs while satisfying company guidelines and policies

- Budgeting, business planning, forecasting for key accounts

- To ensure partnerships are consistent and in accordance with the principles and corporate guidelines at all times with all the partners

- Revision A Devise and implement profitable business strategies

- To achieve business income targets Strong Customer Relationship Management To Liaison corporate contacts, building and maintaining relationships

- Budgeting, business planning, forecasting for key accounts

- To ensure partnerships are consistent and in accordance with the principles and corporate guidelines at all times with all the partners

- Develops and implements sales strategies by determining the relevant factors (e.g., product, competition and pricing needs) of existing and potential accounts to effectively promote the company's products to appropriate hospital personnel and physicians

- Builds networks of contacts on behalf of company to stimulate interest in company's products by attending and participating in trade shows, educational conferences, and seminars

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