Manager HR & Admin at Onestop
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Key Account Manager - Digital Marketing (8-12 yrs)
Job Responsibilities:
- Plan and execute all digital marketing, including SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with internal BU Heads
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
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